btw ROLE

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INNOVATION

Providing continuous product and sales opportunities with creative solutions for parts and accessory operations. We work closely with our customers to understand their unique requirements and offer the best solutions fulfil their specific needs.

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RELATIONSHIP

Understanding and coordinating our Principals capabilities with the unique requirements of our Customers is key to our success. Our commitment to Innovation & Excellence is what sets us apart from our competitors.

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PERFORMANCE

Day to day support with long term proven results and accomplishments:

  • Sales Support

  • Marketing Support

  • Program Management Support

BT Western's primary role is to be the sales and marketing representative for our Client Principals, based on understanding their products, services and capabilities and effectively coordinating with the unique requirements of our Customers. 
Our unparalleled experience and relationship with our Customers allows us to understand their requirements and needs.  

BT Western's knowledge of the automotive market combined with product offerings from our Principals allows us to provide added-value to our Customers.

BT Western’s dedicated focus is for the development of distinctive OE Automotive business. Our multidisciplinary team brings over forty years of experience guiding qualified clients for the development and growth of OE Automotive business.

BTW’s team follows a proven strategic sales process to deliver high-quality, sustainable sales results. Our sales assets are well-respected, trusted and reliable resources for key OE Automotive Manufacturers.

Our process relies on long standing industry relationships, transparency, integrity, focused target marketing and meaningful analytic support.